Sports betting in New Jersey has been a bit up and down with $269 million in revenue in May on a 5.2% hold, down 9.3% when compared to last year. Analysts at Wells Fargo believe the low hold is due to either extremely good luck or more likely, the gross revenue was masked as there were many promotions and price boosts. There is no way to be sure though as New Jersey doesn’t report promotional spending.
Promotions May Be Boosting New Jersey’s Betting Success
June 16, 2022