Las Vegas sportsbooks saw an increase in business during the recent NCAA Men’s College Basketball Championship, particularly during the West Regional Championship played at the T-Mobile Arena on the Strip. Fans from the participating schools crowded into sportsbook venues to place wagers on their favorite teams, providing a boost to sportsbook operators. Analysts predict that March Madness will generate $4.5 billion in sports wagers throughout North American sportsbooks once the men’s tournament concludes this weekend in Houston, with parlay wagering included. The NCAA has changed its position on sports betting and Las Vegas, with nonconference college football games now played annually at Allegiant Stadium and the NCAA announcing that the 65,000-seat venue will host the Final Four in 2028.