May 25, 2023
Rivalry, an international betting and media company based in Toronto, has reported its highest-ever quarterly revenue of CA$12 million in Q1 2023, representing a year-on-year growth rate of 151%. The company also achieved a gross profit of $5.4 million, an increase of 89% from Q1 2022. Although Rivalry continued to operate at a loss, the net losses were reduced by 50% compared to the previous year. The revenue growth was driven by a significant increase in betting handle, which rose by 199% to $120.2 million. Rivalry’s engagement strategy with Gen Z and millennial bettors played a crucial role in its success, leveraging partnerships with influencers and media properties. The company’s customer activations during esports events and a focus on authentic touchpoints contributed to its marketing […]